Privacy

Superb strives to maintain high standards for the protection of privacy over the Internet. The purpose of this statement is to explain to our visitors the type of information Superb obtains about visitors to our website, how we gather it, how we use it, how long we retain it, and how visitors can restrict the use or disclosure of personally identifiable information.

Information we collect
The personal information Superb obtains about individual visitors to our website is information the visitor supplies voluntarily. This means that you can visit our website without telling us who you are or revealing any information about yourself. To gauge the effectiveness of our website, we do collect some generic information about our visitors. Our web servers automatically recognize a visitor's domain name (such as .com, .edu, etc.), the point of entry from which a visitor enters our site including web pages or banner ads, which pages a visitor visits on our site, and how much time a visitor spends on each page. This information is not linked to any personally identifiable information about the visitor.

We use cookies to track use of our sites and to track what sites users came from, but do not collect personally identifiable information via these web beacons. We aggregate this information and use it to evaluate and improve our website. We do not track user activity on sites outside of Superb. We use session ID cookies. We use session cookies to make it easier for you to navigate our site. A session ID cookie expires when you close your browser. Some of our business partners (e.g., advertisers) use cookies on our site. We have no access to or control over these cookies. This privacy statement covers the use of cookies by Superb's site only and does not cover the use of cookies by any advertisers.

Superb may collect personally identifiable information (such as name, email address, postal address). In some situations, such as when you order a product or service or register for an account, Superb will collect billing information, such as your credit card number and billing address, and we may share this information with our third party contractors (such as your credit card company solely for the purpose of processing the transaction you have requested). You may choose to provide individual information to Superb in a number of ways through our website such as by:

  • Ordering a product or service from us;
  • Sending us email;
  • Registering to receive news, public policy updates, or information about our products or services;
  • Applying for a job; or
  • Entering a contest.

When visitors supply information about themselves for a specific purpose, Superb uses the information for that purpose (such as to provide the information the visitor has requested). When visitors use our website to order products or services, or to request information about them, we may use the individual information as we would use the same information obtained offline - for example, to evaluate your service needs and contact you regarding additional services you may find useful. You have the right to choose not to receive this information by notifying us of your preference.

We do not sell, share, rent or trade personally identifiable information to anyone. And, we will not disclose the individual information provided to us online to anyone outside of Superb or our contractors unless you specifically authorize it (by purchasing a product or service using a credit card, for example, you authorize us to provide information regarding the purchase to your credit card company), it is required by law, or disclosure is necessary to protect the safety of customers, employees or property. If you provide individual information to us in the context of an event Superb sponsors with another company, such as a contest, or if you register on a co-sponsored site or feature, you may also be providing the information to the co-sponsor. In those circumstances, the co-sponsor's privacy policy will control, so review their information carefully. Superb from time to time uses third party contractors to perform services such as website management, site design, site hosting and special promotions, but does not use user information for other purposes beyond providing specific services on our website.

Links to other sites
This website contains links to other sites that are not owned or controlled by Superb. Please be aware that Superb is not responsible for the privacy practices of such other sites. We encourage you to be aware when you leave our site and to read the privacy statements of each and every website that collects personally identifiable information. This privacy statement applies only to information collected by this website.

Email
Superb does not send unsolicited "junk" email (spam). We may use email to communicate with our customers, to respond to visitors' emails, to confirm orders placed, and to send information that a visitor has requested. We provide you the opportunity to opt-out of having your personally identifiable information used for certain purposes, when we ask for this information. For example, if you purchase a product/service, but do not wish to receive any additional marketing material from us, you can notify us about your preference. If you no longer wish to receive our newsletter and promotional communications, you may opt-out of receiving them by following the instructions included in each newsletter or communication. You may also opt-out by emailing us at custserv[at]superbhq.com or by calling us at (415) 830-5120.

Security
Superb uses Secure Socket Layer technology with encryption for the transmission of sensitive data such as credit card information. Superb is committed to safeguarding customer privacy on our website. We require our employees to protect the privacy of information about our customers and expect our partners and suppliers to do so as well. You can feel confident that your individual information will be protected when you access your account or order products or services from our website. We employ security measures to safeguard your transactions with us.

Compliance with laws
Though we make every effort to preserve user privacy, we may need to disclose personal information when required by law wherein we have a good-faith belief that such action is necessary. We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or comply with a judicial proceeding, court order, or legal process served on our website.

Updating your information
Users may update information they have provided to Superb by emailing our customer service department at custserv[at]superbhq.com or by calling us at (415) 830-5120.

Notice of changes
Superb will provide 30 days notice on our website of any material changes to the privacy statement and in the use of personally identifiable information. If we decide to change our privacy policy, we will post those changes to this privacy statement, the home page, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page.

Contacting us
For inquiries regarding our privacy statement, email us at custserv[at]superbhq.com or call us at (415) 830-5120.

Last updated on 7/1/08

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